Stagione Scomposta - Fondazione Giangiacomo Feltrinelli


Released: March, 2023

Company: Fondazione Giangiacomo Feltrinelli

Communication Director: Anna Wizemann

Work: creation of the visual identity for Stagione scomposta, the season of performances and events organised by the foundation in 2023

With: Creo + & Propp

Between 2022 and 2023, after graduating from university,
I worked as an in-house graphic designer and art director at the Giangiacomo Feltrinelli Foundation, a cultural institution in Milan comprising a research centre alongside spaces dedicated to exhibitions, theatre performances, and film screenings. Building upon the visual identity previously developed by the Milan-based studio Propp — and, on several occasions, collaborating directly with them — I oversaw all aspects of the Foundation’s communication design.

In particular, for Stagione Scomposta, I developed, in collaboration with Creo +, the visual identity for the Foundation’s 2023 programme of performances and events, together with the complete set of related graphic applications. These included the printed programme, social media communications, presentation slides for public events, and the visual materials displayed throughout the city of Milan.

Welcome to Socotra represents one of the event series within Stagione Scomposta. For this project — as for all the other event series included in the programme — I designed the entire visual communication system across both print and digital media.